Privacy Policy
Gormleys Fine Art Ltd and Gormleys Auctions Ltd ("we" or "us") of 471 Lisburn Road, Belfast, BT9 7EZ, United Kingdom and 27 South Frederick Street, D02 EP03, Dublin, are committed to protecting and respecting your privacy.
This Privacy Policy outlines how we collect, use, and protect your personal information in compliance with applicable data protection laws in the Republic of Ireland and the United Kingdom.
We reserve the right to alter and update this Privacy Policy from time to time. The date of the most recent update is stated at the bottom of this Privacy Policy.
What information do we collect about you and how do we collect it?
We may collect and process data about you ("your information"):
- Information you provide by filling in forms on our websites (www.gormleys.ie and www.gormleysartauctions.com), including your name, email address, title, company, region, and any messages you submit.
- Information that you give us in person at our galleries, events and fairs.
- Information in relation to your purchase of our artwork or use of our services.
- Bank details when we have sold works on your behalf, which will be securely stored.
Lawful basis for Processing
We process your personal data under the following lawful bases:
- Consent: Where you have given clear consent for us to process your personal data for a specific purpose.
- Contract: Processing necessary for the performance of a contract with you.
- Legal Obligation: Processing necessary for compliance with a legal obligation.
- Legitimate Interests: Processing necessary for our legitimate interests or those of a third party, provided your interests and fundamental rights do not override those interests.
How will we use your information?
We use your information to:
- Provide information about our artwork and services.
- Keep you informed about artwork, artists, and events that may interest you.
- Fulfil our obligations arising from any contracts entered into between you and us.
- Communicate with you.
- Administer our sites and for internal operations, including troubleshooting, data analysis, testing, research, statistical, and survey purposes.
- Keep our sites safe and secure.
- Comply with legal and regulatory obligations.
- Verify your identity and prevent fraud.
Who has access to your information?
As appropriate, our team will access your information for the purposes described above. We will not share your personal information with third parties unless required to do so by law, or if we believe that such action is necessary to:
- Comply with legal requirements
- Protect and defend our rights or property or those of our users
- Protect the personal safety of our users or the public.
Cookies and Tracking Technologies
Our websites use cookies and similar tracking technologies to enhance your browsing experience and analyse site traffic.
- Cookies: Small text files stored on your device that help us understand how you use our websites.
- Tracking Tools: We use tools such as Google Analytics, Meta Pixel, and MailChimp to collect data on user interactions, which helps improve our services and marketing efforts.
You can control the use of cookies through your browser settings.
Advertising and Marketing
We may display advertisements on our websites, including Google Display Ads and Meta Ads. These advertisements may use tracking cookies for targeting purposes.
If you interact with advertisements on the above channels, data may be collected by third-party ad networks. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.
You can opt-out of targeted advertising by visiting:
- Google Ads Settings: https://adssettings.google.com
- Facebook Ad Preferences: https://www.facebook.com/adpreferences
We share your information with Mailchimp, which provides a service that allows us to manage our email marketing messages. We have entered into a data processing agreement with Mailchimp, who are committed to storing your data securely.
We may collect the e-mail addresses of those who send us e-mail messages; however, we will not send unsolicited e-mail to any of the addresses we collect or share those addresses with any unaffiliated third party, except where you agree that we may use your information to provide you with marketing information that you request or that we feel may interest you.
We ensure all of our emails have an optout link and encourage you to use this if you do not want to receive marketing communications from us.
Sharing Your Information
We may share your personal information with:
- Our employees and agents to administer your accounts and provide services.
- Third-party service providers, such as Mailchimp, Google Ads and Meta Ads for managing our marketing communications. We have entered into data processing agreements with these providers to ensure your data is protected.
- Analytics and search engine providers that assist us in the improvement and optimization of our site.
- Law enforcement or regulatory agencies if required by law.
International Data Transfers
We will not transfer your information to or store it at a location outside the European Economic Area ("EEA") to countries which do not have as developed data protection laws.
Data Security
Gormleys Fine Art/Gormleys Auctions has implemented measures meeting generally accepted standards of technology and operational security in order to protect your personally identifiable information from loss, misuse, alteration, or destruction.
All your information is stored on secure servers and we will protect your information in line with legal requirements. Despite these precautions, however, the transmission of information via the internet is not completely secure and we cannot guarantee the security of your information transmitted to our site or that unauthorised persons will not obtain access to your information.
Your Rights
Gormleys Fine Art/Gormleys Auctions would like to keep your personal information accurate. Under data protection laws, you have the following rights:
- Access: Request access to your personal data.
- Correction: Request correction of inaccurate or incomplete data.
- Erasure: Request deletion of your personal data.
- Objection: Object to processing of your personal data or pass your information to other companies or organisations) for marketing purposes
- Restriction: Request restriction of processing your personal data.
- Data Portability: Request transfer of your personal data to another party.
- Withdraw Consent: Withdraw consent at any time where we are relying on consent to process your personal data.
To exercise any of these rights, please contact us at info@gormleys.ie.
Data Retention
We will only keep the information we collect about you for as long as required for the purposes set out above or as required to comply with any legal obligations to which we are subject.
This will involve us periodically reviewing our files to check that information is accurate, up-to-date and still required. Where we are permitted to send you direct marketing communications we may retain your contact information necessary for this purpose, for as long as you do not unsubscribe from receiving the same from us.
If you opt out from marketing, we will retain your information to enable us to respect your wishes to not be contacted for marketing purposes.
Contact Us
Questions, comments or requests concerning this Privacy Policy and your information are welcomed and should be addressed to us at info@gormleys.ie.
Last updated: May 2025